What Your Managing Partner Wishes You Knew About Business Development

What Your Managing Partner Wishes You Knew About Business Development

By Heidi Horn, Lauren Resnick
February 23, 2024 | 20-minute episode
Business Development Business Development Coaching/Training Content Type Podcast Content Level: Essential
Marketing Management and Leadership
Share this story

LMA Podcast · What Your Managing Partner Wishes You Knew About Business Development

Thank you to IHG Hotels & Resorts for sponsoring this episode.

Episode: 111

Episode Description:
Ever wonder what managing partners wish you knew about business development? Lauren Resnick, chief practice partner at BakerHostetler, shares insights on how business development teams can provide value and support marketing efforts.

Heidi Horn, Senior Business Development Manager, Vorys (Host)
Lauren Resnick, Chief Practice Partner, BakerHostetler

​Series Description:
The LMA Podcast focuses on hot topics in legal marketing and business development with conversations driven by industry professionals.

Listen on SoundCloud, and find us and subscribe on Apple PodcastsGoogle Podcasts and Spotify.

Learn More About Business Development

The content in this podcast episode correlates with the Business Development domain in the LMA Body of Knowledge. Dive deeper and access the BoK online.

Heidi Horn

Heidi Horn has 25 years of experience in legal marketing and business development. She currently serves as senior manager, business development at Vorys, a firm with nearly 375 attorneys in nine offices, where she works with a variety of practice groups and offices to create and implement business development and marketing strategies. Horn has been fortunate to serve in a wide variety of roles throughout her career at a number of firms, including Baker McKenzie and Baker Botts.

Lauren Resnick

Lauren Resnick is BakerHostetler’s chief practice partner and a member of the firm’s policy committee. She focuses her practice on white-collar crime and corporate investigations with a broad practice representing companies and executives in connection with government investigations, regulatory inquiries and internal compliance matters. She previously served as a federal prosecutor with the Department of Justice (DOJ) and as chief of the computer crimes and intellectual property section in the Eastern District of New York.

A tactical advocate, Resnick leverages her decades of government, corporate compliance and monitorship experience to provide strategic advice to clients. She also litigates a variety of commercial litigation matters as a first chair trial lawyer. Resnick also serves as the co-lead of the firm’s cross-disciplinary compliance practice team.