Spotlight On: Technology Management

This month's content focus is on the Technology Management domain in the LMA Body of Knowledge.

Back to Basics: Why Branding Is More Than a Visual Identity
Back to Basics: Why Branding Is More Than a Visual Identity

Back to Basics: Why Branding Is More Than a Visual Identity

Back to Basics: Why Branding Is More Than a Visual Identity
 

Back to Basics: Why Branding Is More Than a Visual Identity

Strawberry Nevill, Roy Sexton, Alissa Pinck
August 25, 2026 | 38-minute episode
Build Your Personal Board of Directors
Build Your Personal Board of Directors

Build Your Personal Board of Directors

Build Your Personal Board of Directors
 

Build Your Personal Board of Directors

Juliana Son, Alicia Brewster, Eldin Johnston, Peggy Swisher
August 20, 2026 | 5-minute read
The Path to CMO
The Path to CMO

The Path to CMO

The Path to CMO
 

The Path to CMO

Ivan Ivanovitch
August 12, 2026 | 5-minute read
2024 BoK Refresh
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Back to Basics: Why Branding Is More Than a Visual Identity
 
Back to Basics: Why Branding Is More Than a Visual Identity
By Strawberry Nevill, Roy Sexton, Alissa Pinck
August 25, 2026 | 38-minute episode
Message and Strategy PlanningAdvertising and PromotionMarketing Management and LeadershipMarketing PlanningGraphic Design and BrandingPodcast, Communications
Build Your Personal Board of Directors
 
Build Your Personal Board of Directors
By Juliana Son, Alicia Brewster, Eldin Johnston, Peggy Swisher
August 20, 2026 | 5-minute read
Business Development Coaching/TrainingMarketing Management and LeadershipManagement of Individual PersonnelInfographic, Business Development
The Path to CMO
 
The Path to CMO
By Ivan Ivanovitch
August 12, 2026 | 5-minute read
Firm and Practice Strategy and PlanningMarketing Management and LeadershipMarketing PlanningFirm Organizational Structure and Dynamics, Business of Law
AI Adoption in Legal Marketing: What Actually Works
 
AI Adoption in Legal Marketing: What Actually Works
By Jacqueline Madarang
August 04, 2026 | 9-minute read
Competitive and Business IntelligenceProcess ImprovementMessage and Strategy PlanningMarketing Management and LeadershipChange ManagementProject and Program Management, Technology Management
The Sameness Machine: Why ‘Good Enough’ Content No Longer Wins
 
The Sameness Machine: Why ‘Good Enough’ Content No Longer Wins
By Dean Cook
July 22, 2026 | 6-minute read
Competitive IntelligenceWritten and Oral Communication SkillsWebsite Design and ContentTechnology Management, Communications
Executive Presence Reimagined: Authentic Leadership, Resilience, and the Power of Improv
 
Executive Presence Reimagined: Authentic Leadership, Resilience, and the Power of Improv
By Trish Lilley, Heather Barnes
July 16, 2026 | 41-minute episode
Presentation SkillsWritten and Oral Communication SkillsMarketing Management and LeadershipPodcast, Communications