Spotlight On: Marketing Management and Leadership

This month's content focus is on the Marketing Management and Leadership domain in the LMA Body of Knowledge.

Lawyers Setting the Bar in Thought Leadership: Takeaway from Two Standout Attorneys
Lawyers Setting the Bar in Thought Leadership: Takeaway from Two Standout Attorneys

Lawyers Setting the Bar in Thought Leadership: Takeaway from Two Standout...

Lawyers Setting the Bar in Thought Leadership: Takeaway from Two Standout Attorneys
 

Lawyers Setting the Bar in Thought Leadership: Takeaway from Two Standout Attorneys

Paula Zirinsky
July 18, 2024 | 7-minute read
Navigating the AI Revolution: What You Need to Know if Your Marketing Agency Uses AI
Navigating the AI Revolution: What You Need to Know if Your Marketing Agency Uses AI

Navigating the AI Revolution: What You Need to Know if Your Marketing Agency...

Navigating the AI Revolution: What You Need to Know if Your Marketing Agency Uses AI
 

Navigating the AI Revolution: What You Need to Know if Your Marketing Agency Uses AI

Michelle Calcote King
July 11, 2024 | 7-minute read
Setting Expectations for Public Relations in Today’s Media Landscape
Setting Expectations for Public Relations in Today’s Media Landscape

Setting Expectations for Public Relations in Today’s Media Landscape

Setting Expectations for Public Relations in Today’s Media Landscape
 

Setting Expectations for Public Relations in Today’s Media Landscape

Marc Hollander
July 02, 2024 | 7-minute read
Eleanor Nissen

  
How Analytics Can Inform Your Social Media Marketing Strategy
2024 BoK Refresh
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Lawyers Setting the Bar in Thought Leadership: Takeaway from Two Standout Attorneys
 
Lawyers Setting the Bar in Thought Leadership: Takeaway from Two Standout Attorneys
July 18, 2024 | 7-minute read
Marketing Management and LeadershipDepartment Management and Motivation, Business of Law
Navigating the AI Revolution: What You Need to Know if Your Marketing Agency Uses AI
 
Navigating the AI Revolution: What You Need to Know if Your Marketing Agency Uses AI
July 11, 2024 | 7-minute read
Marketing Management and LeadershipConsultant and Vendor Management, Technology Management
Setting Expectations for Public Relations in Today’s Media Landscape
 
Setting Expectations for Public Relations in Today’s Media Landscape
July 02, 2024 | 7-minute read
Marketing Management and Leadership, Communications
Breaking Down Effective Prompting for AI
 
Breaking Down Effective Prompting for AI
June 27, 2024 | 2-minute read
Technology ManagementCommunications Software and Platforms, Technology Management
LMA Members on the Move: Q2 2024
 
LMA Members on the Move: Q2 2024
June 21, 2024 | 1-minute read
Marketing Management and LeadershipContent TypeArticle, Communications
Tipsheet: How To Gain Buy-in for a New CRM Tool Across Your Firm
 
Tipsheet: How To Gain Buy-in for a New CRM Tool Across Your Firm
June 13, 2024 | 3-minute read
Technology ManagementCustomer Relationship Management (CRM), Communications